| The
capacity to self-organize
"The notion of self-organization in human systems may suggest
to some that the manager has no real role. The reality is that management
has a different role; rather than controller, the manager becomes
a liberator."
L. Douglas Kiel, Managing Chaos and Complexity in Government
Complex systems are comprised of many independent agents interacting
with each other in a great many ways. It is the very richness of
these interactions that allow the system as a whole to undergo spontaneous
self-organization: Atoms form chemical bonds and become molecules,
birds adapt to the behaviors of their neighbors and organize themselves
into flocks. Teams transcend themselves to become more than the
sum of their individual parts. In every case, it happens without
a blueprint or conscious plan. The realm of computer networks is
a created world, built on an intentionally organic, anarchy-inspiring
skeleton. "Chat groups" form around their special interests,
linking people from every conceivable background and demographic
segment. Just as there is no master neuron in the brain, no computer
in the Internet "web" means more than another. In organizations,
ties form every time colleagues communicate -- and solidify over
time into surprisingly stable networks. To create a enterprise around
a living system model is to give an organization the freedom to
realize its organic capacity to self-organize without any externally
imposed plan or direction. This means that leaders have to understand
that the work force has the innate ability to respond to continuous
change, to create temporary structures and relationship as required,
to experiment, and to find simplified and more effective ways to
get results.
Xerox Corporation found the value of self-organization in the 1980s
when it was looking for a way to boost the productivity of its field
service staff. An anthropologist from the Xerox Palo Alto Research
Center (PARC) traveled with a group of tech reps to observe how
they actually did their jobs -- not how they described what they
did, or what their managers assumed they did. The anthropologist
discovered that the reps spent more time with each other than with
customers. They'd gather in common areas like the local parts warehouse
or around the coffee pot and swap stories from the field. An old
model company manager would have viewed the time spent socializing
as a "gap" to be eliminated for higher productivity, but
the anthropologist saw the exact opposite.
For Xerox, the informal gatherings didn't represent time wasted,
but rather money in the bank. For it was here, within these self-organized
communities of practice, that the reps asked each other questions,
identified problems, and shared new solutions as they devised them.
And it was through conversations at the warehouse --conversations
that weren't part of any formal "business process" or
reflected in any official organizational chart -- that knowledge
transfer took place. Thanks to the anthropologists, Xerox is now
experimenting with "elegantly minimal processes" that
under prescribe formal procedures and create more room for
local interpretations and innovations, so that more effective business
practices can evolve naturally from the grassroots upward, as they
should, rather than being imposed from above.
In 1996, a vice president in the research and development department
of Nynex set out to find why some groups were quick to adopt new
technologies and others were not. For example, some groups needed
17 days to set up data serves for customers. It was discovered that
the departments involved in the process never communicated informally
and, as a result, didn't understand one another's roles and needs.
When the workers were put together in the same room in an environment
that allowed informal groups to form around various tasks, the result
was a reduction in the time to provision data services from seventeen
to three days.
Fritjof Capra writes: "Self-organizing systems.., tend to establish
their size according to internal principles of organization, independent
of environmental influences. This does not mean that living systems
are isolated from their environment; on the contrary, they interact
with it continually, but this interaction does not determine their
organization."
Self-managed teams, encouraged to keep their membership "fluid"
-- to form, adjust the size and composition of the group, even to
decide when to disband -- follow these same principles. A 1993 problem-solving
study divided management staff into several teams and assigned each
to prepare simulated bidding on a government bond auction. Some
teams were set up with the same people working together throughout
the experiment. In other teams, the membership was fluid; people
left or were added as seen necessary by the group.
The fluid group of teams produced a higher error rate initially,
but over time made fewer mistaken decisions. The teams with rigid
membership became inhibited by their more limited and structured
view of the problem, with the result that fewer alternatives and
solutions were produced. The "unstable" teams promoted
more divergent outcomes and were more readily adaptive to changing
situations.
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